wiseAlpha makes online debut in UK

New online investment platform wiseAlpha has announced its launch in the UK market. The site offers its members the chance to earn interest on a range of corporate loan-based investments in blue chip companies that major FIs already lend to.

There are no advisors or funds involved, and wiseAplha claims to offer a simple fee structure and annual returns of 4 to 6 per cent. Members can sign up and deposit funds via a debit card or bank transfer, with the money held and assets purchased independently administered by FCA-regulated Apex Fund Services Ltd.

wiseAlpha founder and CEO, Rezaah Ahmad, explained: “The corporate debt investment market is one of the largest markets in the world but has so far remained in the hands of the largest financial firms, who charge significant fees to investors for the privilege to gain exposure to the market. We believe it is time this changed.

“We believe that senior secured loans are an attractive asset class but the market has been slow to adapt to changes in financial technology and has limited investors of all sizes accessing it. wiseAlpha is aiming to change that and bring a wider investment audience to the asset class.”

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