Three FinTechs have each won a share of a of £27,000 investment pot, following a pitch evening hosted by EValue and 4xxi.
Following a competitive round of online applications, five startups were chosen to pitch to the panel.
On the panel was: Jason Butler, a financial well-being expert and investor; Oliver Smith, editor at AltFi.com; Andrew Storey, propositions director at EValue; Chris Hudson, chief technical officer at EValue; James Greenhalgh, commercial lead at 4xxi; and Nigel Hopkinson, head of EMEA operations at 4xxi.
First prize went to The Pension Lab, which won 12 months of unlimited access to EValue’s financial planning Application Programming Interface (API) stack and a custom-built user interface from 4xxi, worth a combined value of £15,000.
The Pension Lab’s dashboard enables employers to show staff their pension value and their employer’s contribution, along with what that might mean for their retirement.
Second place was Chancery Lane Retirement Income Planning, winning six months’ access to all EValue’s APIs. The company’s aim is to provide Baby Boomers with a virtual advisor to help them get the most out of their retirement.
Third place was Zaster, which won three months’ access. It has built the first competitive and automatic marketplace for FinTechs, which recommends the best services to its users.
EValue chief executive Paul McNamara commented: “We’re excited to work with these three exceptional startups and give them the tools to have a genuine and positive impact on the futures of ordinary people.”
The winners get access to EValue’s APIs, which include risk profiling, affordability calculations, automated financial planning and investment assistance, along with a bespoke 4xxi’s user interface, back-end integration and product consulting advice to turn their ideas into a working product.














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