Barclays turns to gamification in talent search

Barclays has launched a gamification recruitment channel for graduates, utilising a platform developed by one of its own FinTech accelerator startup finalists.

The Global Markets Insight Game is available from today, and has been built by US-based Stockfuse, which claims to be the first company to integrate gaming, psychology and machine learning techniques into stock trading games.

The Barclays recruitment competition is open to all university students in the Americas, Asia-Pacific and EMEA. Two winners will be selected from each region during each game period, and will have the opportunity to meet with Barclays professionals to discuss potential career choices and the different graduate programmes available at the bank.

Winners will be determined based on their investment returns, overall thought processes and behaviours. The comprehensive profiles, generated by Stockfuse’s machine learning-based algorithm, will be continuously refined as participants make investment decisions or interact with others in the game.

Stockfuse was one of ten early-stage companies selected from over 500 startups globally to take part in the most recent Barclays Accelerator London programme. The intensive 13-week scheme, powered by Techstars, was designed to support new businesses to deliver breakthrough innovations in financial technology.

Derek White, Barclays’ chief design and digital officer, explained: “At Barclays we recognise that to drive innovation in the financial services sector, there is a need to look outside of the organisation and embrace the innovative startup ecosystem. Our Barclays Accelerator plays a key role in this. Today we’re celebrating a success from the programme as we partner with and look forward to an exciting future with Stockfuse. We’re delighted that Stockfuse is working with us to utilise FinTech to help shape and co-create an innovative new recruitment tool in banking.”

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