Santander is rolling out new technology across a digital platform it launched last year for SMEs looking to expand their business internationally.
Santander Navigator is a 12-month subscription service which pulls together expertise to help companies address trade-related challenges and understand how to do business in a new market.
The bank said it is now using CRM technology from Salesforce to help power the £3,500-a-year platform and improve personalisation for its customers.
According to research by Santander, even amidst inflationary pressures, more than two thirds of UK businesses are confident about growth over the next three years.
“Businesses that trade internationally are growing faster than companies that are purely focused on their home market,” said John Carroll, Head of International and Transactional Banking, Santander UK. “We want to enable more businesses to benefit from opportunities to expand overseas and encourage new ones to start their international journey, by removing barriers and by making the process easier.”
He continued: “We have developed a platform that is genuinely different and helps companies to grow while they save time and money.”
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