Swedbank is strengthening its partnership with software firm Meniga by making a €3 million equity investment, as part of a latest strategic financing round.

The companies started working together last year to improve Swedbank’s digital customer experience through a personal finance activity feed and data aggregation platform.

“We know our customers want us to be proactive with relevant offers and services to make their everyday life easier, and we know that more and more of our customers prefer to meet us digitally,” said Lotta Lovén, head of digital banking at Swedbank. “We see Meniga as an innovation partner to give our customers a digital experience that includes a better overview and insights of all their finances both from Swedbank and external parties.”

Meniga has developed a framework for digital banking around advanced data consolidation and enrichment, meaningful customer engagement and new revenue opportunities.

Its portfolio of products includes personal finance management, automated real-time notifications, predictive analytics and personalised engagement technologies, card-linked offers and consumer data analytics.

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