Wealth management FinTech SigFig has secured $50 million in Series E funding, led by General Atlantic with participation from UBS, Bain Capital Ventures, DCM Ventures, Eaton Vance and New York Life.
Founded in 2011, SigFig provides more accessible investment advice for investors of all wealth levels. The company uses data science technology for its end-to-end digital wealth management platform, which is behind automated investment services for banks including Wells Fargo, UBS and Citizens Bank.
This latest round of funding will accelerate SigFig’s investments in technology as it broadens its solutions to help consumers, advisors, and financial institutions modernise the advice experience.
Mike Sha, chief executive and co-founder of SigFig, said: “We are now aggressively expanding our services and reach to improve how banks utilise technology with their clients and increase the number of everyday people using technology to manage their finances.”
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