Digital financial services provider Intelligent Environments has become the first vendor to achieve a Fairbanking Mark.
The company was awarded the certification for its Interact mobile and online financial services platform. The mark comes from the Fairbanking Foundation - a not-for-profit charity that encourages banking institutions to improve the financial well-being of their customers.
The Fairbanking Mark product set includes current accounts, regular savings products, credit cards and personal loans. In each case, the product is given a rating ranging from three to five stars that scores how well it helps customers manage their money and achieve a sense of financial well-being.
Consumer-facing banks and providers that have been Fairbanking accredited so far include RBS, NatWest, thinkmoney, Secure Trust Bank and Saffron Building Society. The foundation has set the financial services industry a target to achieve an additional 15 Fairbanking certifications by October 2015.
David Webber, managing director of Intelligent Environments, said: “The Fairbanking Foundation’s goal for 15 financial services providers to achieve Fairbanking Mark certifications by October 2015 won’t just be a boon for customers, but the wider financial services industry as well. We are delighted to already have one client achieve a four star Fairbanking rating and really hope we can deliver more.”
CEO of the Fairbanking Foundation, Antony Elliott, added: “We are really pleased that the vendor community is getting behind and supporting this unique opportunity for the banking sector to prove to the public that it is changing its culture for the better.”
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