Virgin Money, Yoyo and Nectar/Oxfam were among the winners at the inaugural Engagement & Loyalty Awards, which took place in London last night.

A review of the big night will appear in the next issues of FStech and Retail Systems. But for now, here's a rundown of the winners and Highly Commended companies.

Winners:

Best Engagement and Loyalty Scheme in the Retail Sector

Mothercare

Best Loyalty Scheme in the Hospitality and Leisure Sector

Whittlebury Hall Conference, Training Centre, Hotel & Spa

Best Loyalty Scheme in Travel and Tourism

ebookers

Loyalty Scheme/Customer Engagement in Partnership with a Charity

Nectar/Oxfam

Best Engagement & Loyalty Scheme in Financial Services

Virgin Money

Best Customer Engagement Programme in the Hospitality and Leisure Sector

Dorchester Collection

Best Engagement Project in the Not for Profit Sector

Action for Asperger's

Best Innovation in Loyalty (with client)

Mothercare

Best Innovation in Loyalty

Yoyo

Best Innovation in Engagement (with a client)

Hive by British Gas

Best Innovation in Engagement

Bagzit

Best use of Social Media

Revel Systems

Mobile Loyalty Scheme

Stampfeet

Best Marketing Campaign

O2 with LiDa, VCCPME & IMImobile

Agency of the Year

Engage Works - Flux Innovation Lounge

Personality of the Year

Ryan Davies, Head of CRM & Loyalty, Mothercare

Highly Commended companies:

Best Engagement and Loyalty Scheme in the Retail Sector

HTEC & Morrisons

Best Innovation in Loyalty (with client)

Warner's/Budgens

Best use of Social Media

Panacea Adviser

Mobile Loyalty Scheme

Yoyo

Further info on the E&L Awards at: http://www.engagementandloyalty.com/

Share Story: