Barclaycard has agreed two new partnerships that will see its bPay payment technology embedded into jewellery and watch brands available on the High Street.

The first deal is with DCK Group with their range of ‘Tutch’ jewellery, while the second is with Tappy Technologies, which embeds payments functionality into watches. Full details on the products, retail stockists and price ranges are set to be announced over the coming months.

The agreements add to bPay’s existing range of payment wearables – which comprises of a wristband, fob, sticker and loop – and the existing bPay partnerships that see its technology, which is powered by Visa, already embedded within some fashion jewellery and mobile phone cases.

Tami Hargreaves, commercial director of digital consumer payments at Barclaycard, said: “Thanks to the huge growth we are seeing in contactless payments, consumers are looking for even more convenience when it comes to paying and these partnerships show how the worlds of fashion and technology can combine to provide consumers with quick, easy and convenient ways of making secure payments for £30 and under.”

Alan Witzenfeld, DCK’s chairman, added: “Over the 40 years that I have been in the jewellery business, the industry has seen many changes and as a business we have thrived on being ahead of the trends with both innovation and design. Our partnership with Barclaycard has allowed us to revolutionise the wearable tech market, combining the knowledge and security of a major bank with the design and expertise of the best jewellery designers in the business to launch an affordable, functional and desirable range of fashion-led jewellery.”

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