Allied Irish Bank (AIB) has chosen Spaces by Moxie as the platform for its multi-channel customer service initiatives. As part of its drive to modernise its customer service, it will deploy Moxie Software’s chat, co-browse, email, knowledgebase and web self-service customer communication channels.
“The retail banking landscape is changing – our customers lead busy lives and need to access and interact with the bank in a way that fits their lifestyle,” says Ann Boden, COO, Allied Irish Bank. “The local branch, while still important, is now just one channel of many. In adopting a multi-channel strategy, we needed a technology that allowed for the delivery of personal service and replicated it consistently and effectively across channels.”
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