Square steps up bid to reinvent PoS

Jack Dorsey's Square has launched an application which aims to make PoS terminals obsolete courtesy of iPads and cards with mobile phones. The Twitter co-founder’s company is stepping up its bid to ‘revolutionise’ the payments sector with Square Register and Card Case.

The Square Register app for iPad replaces cash registers with “a beautiful, full featured, touch-enabled PoS and checkout solution.” It enables businesses to easily manage the items they sell, check daily transactions, update pricing, automate checkout, generate digital receipts, and maintain virtual storefronts so customers can discover and explore new offerings when they’re in the neighborhood. Card Case allows iPhone and Android users to explore local businesses, view menus, track and store digital receipts and open digital tabs to make instant purchases on their phones.

“Cash registers and credit card terminals are relics of an expensive, complicated and impersonal commercial transaction system,” says Dorsey. “With Register and Card Case, we’re transforming everyday transactions between buyers and sellers into something special. We revolutionised the payment industry with the Square card reader which makes it possible for anyone to accept credit cards on their phone. Now, with Square Register, we’re reinventing PoS with a beautiful, intuitive iPad app. Card Case goes beyond PoS to transform the entire buyer-seller relationship.”

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