Enterprise social network provider launches

IdeaPlane has officially launched with two unnamed top 10 global investment banks as founding clients.

The company is the brainchild of James Fabricant, one of the founding team of the MySpace International business, and aims to transform the way organisations adopt social technologies for the workplace. Its ESN platform, IP Kinetic, has been developed specifically for financial institutions and other highly regulated industries. It offers a customisable solution that will not only work across offices located in multiple territories, but for multiple audiences including employees, alumni, clients and partners.

“Our mission is to transform our clients’ businesses by putting a social engine at the heart of the organisation. We saw a gap in the market for a simpler more intuitive product with a clean UI and user experience, which addressed the challenges faced by highly regulated enterprises. We believe we have created a product that will be easily embraced by stakeholders and have an immediate impact on improving workflow,” Fabricant comments. “Our team of leading technology and financial specialists, along with my experience of launching MySpace across multiple territories means that we have been able to secure two top-10 investment banks as clients. It is very exciting to build a platform that brings together the best features of existing social networks and make them effective for an enterprise environment.”

“IP Kinetic is a powerful enabler of change, that can help the most badly affected companies meet the extreme challenges of the current financial crisis,” he continues. “We are able to provide sustainable solutions for these difficult times through the application of social networking concepts and technologies to the heart of a business, ones that have a significant positive operational and financial impact.”

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