Maximizer CRM Live now available

Maximizer Software is making its Maximizer CRM Live cloud-based solution available to the financial services sector through the Microsoft Azure Marketplace.

The company says that its CRM systems are being used by a variety of financial services firms including wealth managers, fund and investment managers, hedge fund proprietors, private equity advisors, and investment departments of large global banks. “Maximizer CRM Live is the first CRM application available for purchase through the Windows Azure Marketplace, and we anticipate it will bring the system and its capabilities to a wider audience, especially those financial organisations where developing and maintaining high level customer relationships is critical,” says Mike Richardson, managing director at Maximizer Software EMEA.

“Maximizer CRM can be very easily customised to the individual way in which financial firms with existing and potential clients, with a very high degree of personalisation. Importantly, it can help provide a 360 degree view of the client; track multi-level relationships with intermediaries; and facilitate compliance with increasingly onerous industry regulations.”

    Share Story:

Recent Stories


Creating value together: Strategic partnerships in the age of GCCs
As Global Capability Centres reshape the financial services landscape, one question stands out: how do leading banks balance in-house innovation with strategic partnerships to drive real transformation?

Data trust in the AI era: Building customer confidence through responsible banking
In the second episode of FStech’s three-part video podcast series sponsored by HCLTech, Sudip Lahiri, Executive Vice President & Head of Financial Services for Europe & UKI at HCLTech examines the critical relationship between data trust, transparency, and responsible AI implementation in financial services.

Banking's GenAI evolution: Beyond the hype, building the future
In the first episode of a three-part video podcast series sponsored by HCLTech, Sudip Lahiri, Executive Vice President & Head of Financial Services for Europe & UKI at HCLTech explores how financial institutions can navigate the transformative potential of Generative AI while building lasting foundations for innovation.

Beyond compliance: Building unshakeable operational resilience in financial services
In today's rapidly evolving financial landscape, operational resilience has become a critical focus for institutions worldwide. As regulatory requirements grow more complex and cyber threats, particularly ransomware, become increasingly sophisticated, financial services providers must adapt and strengthen their defences. The intersection of compliance, technology, and security presents both challenges and opportunities.